Growth Hacking is a term thrown around a lot these days, with my day-job hat on I blend my time between product development and online marketing in equal measure, so if that's Growth Hacking, then so be it.
I'm a bit of a lurker, hanging around groups and forums, watching live sessions, learning, sometimes contributing, but always being spurred on to new experiments and strategies.
Over the last 20 years or so I've launched a bunch of successful online businesses, collectivily generating millions in MRR, as well as mentoring many more start-ups and scale-ups. In that time I've seen some pretty cool growth machines, strategies and hacks, but over the last 18 months this one strategy has really delivered crazy ROI and has blown my mind.
Over the last 18 months I've sent over 12 million cold emails, conducted countless A/B tests and optimised the shit out of B2B cold email marketing.
This Growth list and strategy was started over 18 months ago, but a question posed by another member on facebook group SaaS Growth Hacks led me to start sharing what I'd learnt about this kick ass strategy and has ended with GrowthList going public!
The feedback and interest in the ideas shared and the processes applied was overwhelming, and soon I had a messenger screen full of group members messaging me for more details and help.
After a day or so it seemed the only option was to write up the strategy in detail and make available the tools and data we've created, to make everyone's life easier in implementing their own growth engine.
The GrowthList and Growth Hack Strategy form the basis of all the lessons learnt and a step-by-step guide for you to implement your own email marketing growth machine in your business.
GrowthList is a brellaco company (No. 11082721) © 2018.